BINAR INSIGHT

On Sale

Brand Hacking - How to Stand Out from Your Competitors

Tanggal

8 - 9 November 2021

Waktu

19:00 - 21:00 WIB

Lokasi

Zoom

EARLY BIRD

PROMO HARGA MIRING

179.000 IDR
18 November 2021

Normal Price

249.000 IDR

Penting! Bayar kelas Goceng hanya bisa pakai GoPay/ShopeePay/QRIS
Penting! Bayar kelas Goceng hanya bisa pakai GoPay/ShopeePay/QRIS
Beli via Aplikasi

Beli di aplikasi Binar dan dapatkan keuntungan: 

  • Akses materi kelas lebih awal
  • Akses bacaan tambahan dari speaker
  • Promo dan harga spesial untuk course Binar Academy lainnya

Beli via Web

Beli via Web
Brand Hacking - How to Stand Out from Your Competitors

Event yang ada di bundle ini

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Profil Pembicara

Ryan Dwana

Ryan Dwana

Head of Product Marketing
Bibit

Hai, Binarian!

Di Binar Insight: Brand Hacking - How to Stand Out from Your Competitors, kamu akan belajar bareng Ryan Dwana (Head of Product Marketing - Bibit | Stockbit).

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Sesi 1 (8 November 2021)

Topik: Understanding Brand Role in Marketing Funnel

Speaker: Ryan Dwana (Head of Product Marketing - Bibit | Stockbit).

Kamu akan belajar:

  • Apa Itu Branding dan Kenapa Penting bagi Bisnis?
  • Brand Equity Model: Metrik Pengukuran dalam Branding
  • Konsep Ketersediaan Mental & Fisik dalam Branding
  • Peran Iklan dalam Membangun Brand
  • Emotional Branding: Cara Membangun Brand dengan Storytelling

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Sesi 2 (9 November 2021)

Topik: How to Craft Meaningful Brand Positioning based on Consumer Insight?

Speaker: Ryan Dwana (Head of Product Marketing - Bibit | Stockbit).

Kamu akan belajar:

- Apa itu Brand Positioning dan Mengapa Penting?

- Cara Menggunakan Data Consumer Insight untuk Brand Positioning

- Mengidentifikasi Masalah Konsumen sebagai Kunci Membangun Emotional Branding

- Pentingnya Brand Personality dalam Lingkungan yang Kompetitif

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Keuntungan belajar di Binar Insight:

  • Materi mudah dipahami dan diaplikasikan
  • Materi interaktif, komprehensif, praktikal, dan relevan dengan industri
  • Kesempatan berkonsultasi dengan speaker
  • Kesempatan menjalin relasi dengan profesional di bidang produk dan teknologi
  • E-certificate, rekaman kelas, materi belajar

Beli via Aplikasi!

Beli event ini di aplikasi dengan scan QR berikut dan dapatkan keuntungan :

  • Akses materi kelas lebih awal
  • Akses bacaan tambahan dari speaker
  • Promo dan harga spesial untuk course Binar Academy lainnya

Pembicara Ahli dalam Bidangnya

Mereka adalah pasukan garda terdepan untuk bimbing kamu belajar skills digital di Binar.

Erwin Setiawan
Erwin Setiawan
Head of Engineering
Unicorn Tech Company
Erwin Setiawan
Erwin Setiawan
Head of Engineering

Erwin Setiawan is the Head of Engineering at Unicorn Tech Company. Erwin is an expert in the field of software development. He has experience in software development for more than 13 years.

Nanda Bagus Prakosa
Nanda Bagus Prakosa
Senior UX Researcher
Unicorn Tech Company
Nanda Bagus Prakosa
Nanda Bagus Prakosa
Senior UX Researcher

Nanda Bagus Prakosa is the Senior UX Researcher at Unicorn Tech Company. He loves to interact with users and learn user behavior. Also, a movie freak who loves coffee and digital media as well.

Gede Herry Arum Wijaya
Gede Herry Arum Wijaya
Co-Founder & Editor in Chief
ZoneEBT
Gede Herry Arum Wijaya
Gede Herry Arum Wijaya
Co-Founder & Editor in Chief

Gede Herry Arum Wijaya is Co-Founder & Editor in Chief at ZoneEBT. He manages a team of copywriters in writing articles, microblogs, infographics, and other publications.

Yosephine Dhisaclara
Yosephine Dhisaclara
Senior Product Marketing Manager
BINAR
Yosephine Dhisaclara
Yosephine Dhisaclara
Senior Product Marketing Manager

Yosephine Dhisaclara is the Senior Product Marketing Manager at BINAR. She has 5+ years of experience in account management while handling clients from many different industries such as beauty, FMCG, and banking in a fast-growing digital agency.

Caroline Lumbangaol
Caroline Lumbangaol
Senior Manager Talent Acquisition
Humana International
Caroline Lumbangaol
Caroline Lumbangaol
Senior Manager Talent Acquisition

Caroline Lumbangaol is Senior Manager Talent Acquisition at Humana International. She empowers women in rural areas to be productive by earning income from their community and build social impact by equalizing ecommerce for all.